Grow
Reduce service times and watch as sales volumes increase.
OrderBoard
Revolutionise your business and increase sales with OrderBoard Online Front Of House & Order Fulfilment software.
STAND OUT FROM THE CROWD
A solution designed with the client in mind and driven to turn every order into greater profit
Hawthorn & Kent are proud to bring you OrderBoard, the best-in-class, smart online ordering platform designed to help events, venues and hospitality operators grow sales, reduce overheads and improve the customer experience.
Customers can order easily with no need for app downloads, while teams can manage orders, availability, payments, upsells and fulfilment – all in one joined-up system. Real-time dashboards and tailored reporting give operators clearer visibility of sales, stock, transaction value, customer behaviour and staff efficiency. With 24/7 support, staff training and hands-on account management from Hawthorn & Kent, OrderBoard gives businesses the tools to serve faster, sell smarter and operate more profitably.
By the numbers
Optimise efficiencies with OrderBoard
84%
positive customer feedback
89%
of clients report increased sales since implementing OrderBoard
32%
average reduction in overheads since implementation of OrderBoard
Clear benefits to using OrderBoard
Increase your sales with OrderBoard online front of house & order fulfilment software
Customer perspective
Put the ordering power directly into your customers’ hands. Online payments are fast and secure with our customer friendly interface.
Client perspective
Reduce service times and watch as your sales volumes climb upwards. E-Menu features facilitate upsells and allow for real-time menu updates. Handheld instant ordering & payment is proven to correlate directly with increased sales conversion and user purchasing.
WHAT WE DELIVER
From set up to reporting; we have you covered.
Increased spend per head
Ease of customer ordering facilitates a smooth purchasing journey, with integrated upsells and add-ons innately linked not only with higher conversion rates but also with increased average transaction values and spend per head.
Maximise your profit margin
Cut ordering and queuing time at the till and proportionately decrease your staff overheads. Stock control and analysis tools lead to reduced wastage and increased stock savings while digital menus cut printing costs and facilitate dynamic pricing updates.
Engage your customer
Interact with your customer without them even needing to leave their seat! With the ordering power placed squarely in their hands, no app download or account sign up required and a fully branded customer facing portal, put your branding front and centre.
Straightforward commercials
Designed to keep your numbers front and centre, our pricing model is simple, intuitive and transparent. OrderBoard’s monthly licence fee means we don’t take a share of your monthly revenue and enables you to maximise your full potential.
Easy customisation
OrderBoard’s most unique feature is the built-in level of customisation available. Designed specifically for the events, entertainment and attractions industry, we know that not every client needs the same toolkit and we offer a scalable, adaptable and tailored solution.
Extensive reporting
A full suite of built in reports mean you are able to evaluate your business forecasts with our audit reporting alongside advanced VAT and profit margin reporting. With personalised notification functionality and custom reporting options, know your numbers inside out at the click of a button.
"We've been working with Hawthorn and Kent on using the OrderBoard system to help us manage our queues on busy bar nights. Customers placing and paying for their orders has made a huge difference in reducing queues at the bar, increasing sales and making our customers happier. We also plan to implement this for taking interval and pre-orders. The support from Hawthorn and Kent has been fantastic and Sean and Sophie have been there every step of the way."
Adam Burgan
Arts & Entertainment Manager – Westlands Entertainment Venue
KEY FEATURES
Designed for your business
Customer interface
- Seamless customer experience
- Easy to use online sales platform
- No need to download an app or set up an account
- Add dietary preferences, modify orders and even order from multiple vendors in one transaction
- Customer order tracking and notifications via email and optional SMS
FOH sales portal
- Functionality for customers to place orders online from their tables
- Venue staff can simultaneously take orders directly from customers using FOH terminal
- Ability to apply rules or notices, such as happy hour pricing adjustments
- Add indications of out-of-stock items, and notifications of busy periods with estimated order fulfilment times
- Supports cash, card, discount, voucher, promotion, wastage, and staff meal transactions
Order fulfilment
- Track order progress
- Control customer deliveries / collection with accurate time indication
- Product availability can be quickly and easily updated
- Custom upsell offerings
- Allow customers to add kitchen notes or modify orders as needed
