Taskmaster: The Live Experience

We joined Taskmaster: The Live Experience as official photo partner, deploying 4 fixed photo capture points integrated into the culmination point of the experience. With guests competing in a series of bizarre and hilarious challenges inspired by the hit TV show, their final celebratory moment was captured on camera and enhanced by a curated series of iconic Taskmaster-themed digital backgrounds. 

Adding to the immersive nature of the show, photo capture was synchronised with sound and lighting of the experience itself, facilitating a high-quality photo that feels like it was destined to be part of the guest experience.

With the GoPhoto platform perfectly suited to immersive experiences like this, subtly integrated into the sets and adding one final element for guests to take part in before their adventure was over, they saw huge guest engagement. With a full retail offering and product range available onsite via a suite of self-service order kiosks and remotely via white-label website, guests were able to take home a lasting memento of their quest for Taskmaster greatness long after the final task was complete.